PGA Tour commissioner Jay Monahan to hitch Board of European Tour as a part of ‘strategic alliance’ between golf’s two greatest world Excursions; PGA Tour to additionally purchase a minority stake in European Tour Productions
By Sky Sports activities Golf
Final Up to date: 27/11/20 2:12pm
The European Tour and PGA Tour confirmed their new partnership in a historic announcement
The European Tour and PGA Tour have introduced they are going to work collectively in partnership as a part of a “strategic alliance” between golf’s two main world Excursions.
The landmark settlement is about to sign a brand new period for world golf and see each excursions discover all doable areas of collaboration, with scheduling and business alternatives amongst these being explored.
A part of the settlement sees the PGA Tour purchase a minority funding stake in European Tour Productions (ETP), the European Tour’s Media Manufacturing firm, which produces and distributes content material internationally.
PGA Tour commissioner Jay Monahan will likely be on the Board of the European Tour
The Excursions may even work in partnership on world scheduling, prize funds and enjoying alternatives for the respective memberships, with particulars of these areas to be introduced at a later date.
Keith Pelley, chief government of the European Tour, mentioned: “This partnership is an historic second for the sport of golf and is a incredible alternative for each the European Tour and the PGA TOUR to discover methods to return collectively on the very pinnacle of our sport and work in unison for the good thing about the boys’s skilled sport.
European Tour CEO Keith Pelley (proper) pictured with four-time main champion Rory McIlroy
“At present’s announcement is the formalisation of a more in-depth working relationship between the Excursions in recent times. It was one which was crystalised earlier this yr when each Jay and I had been a part of the working group containing representatives of the 4 Majors and the LPGA, a bunch which helped form the rest of {the golfing} calendar for 2020 throughout unprecedented instances.
“We shared the challenges of working by a yr neither of us might have ever imagined and we discovered particular synergies in lots of areas of our respective Excursions. That gave us the impetus to maneuver ahead collectively and arrive at this momentous announcement we’re making in the present day.”
In addition to collaborating on world media rights in sure territories, the PGA Tour commissioner Jay Monahan will sit on the Board of the European Tour.
Jay Monahan, Commissioner of the PGA Tour, mentioned, “We’re thrilled to announce this additional strengthening of our partnership with the European Tour, and we stay up for working collectively for the good thing about the boys’s skilled sport and for golf followers around the globe.”